Paper 13.392

G. Hutton et al., "Findings of a Breast Assessment Service and Implications for Clothing", in Proc. of 4th Int. Conf. on 3D Body Scanning Technologies, Long Beach CA, USA, 2013, pp. 392-400, http://dx.doi.org/10.15221/13.392.

Title:

Findings of a Breast Assessment Service and Implications for Clothing

Authors:

Graham HUTTON, Samantha TEMA, Martin BAYLEY

Body Aspect Ltd, Nottingham, UK

Abstract:

Since 2003, Body Aspect has collected 3D data on over 2000 female subjects as part of a breast assessment service for the UK's National Health Service (NHS). The data includes women who have sought treatment for breast reduction, asymmetry correction and augmentation. Our service is aimed at helping the NHS to decide who should be considered for those treatments. But the criteria for acceptance are stringent. For example, 70% of the women referred for consideration for breast reduction are not eligible to receive an operation. For these women, finding suitable clothing, especially a bra or swimsuit, can be more of a problem than for the majority of women. This paper presents some statistics on the data collected, discusses the issues relevant to these women and attempts to highlight potential opportunities for clothing manufacturers addressing this niche area.

Details:

Full paper: 13.392.pdf
Proceedings: 3DBST 2013, 19-20 Nov. 2013, Long Beach California, USA
Pages: 392-400
DOI: http://dx.doi.org/10.15221/13.392

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